How Do Leading Websites Compare?
Welcome to the Electric Blue SEO AI Search Visibility Benchmark Library.
This page contains real AI Search Visibility scans of well-known websites across multiple industries. These benchmark scans are designed to help businesses understand how websites perform according to Electric Blue SEO’s AI Search Visibility scoring framework.
Every benchmark shown here represents a snapshot in time. Websites change frequently, so each scan includes the date it was performed. Scores should be considered directional benchmarks rather than permanent ratings.
About These Benchmarks
Our AI Search Visibility Scanner evaluates websites using multiple factors that may influence how easily AI systems understand website content.
Areas evaluated include:
- Content clarity
- Crawlability
- Structured data
- Internal linking
- Technical SEO foundation
- AI citation readiness
- Overall AI Search Visibility
Scores are intended to provide meaningful comparisons and identify opportunities for improvement.
Current Overall AI Search Visibility Benchmark
Current Weighted Benchmark: 68 / 100
Based on websites scanned across multiple industries.
Benchmark scores are updated periodically as additional websites are analyzed.
About the Electric Blue AI Search Visibility Benchmark
Methodology Overview
The Electric Blue AI Visibility Score is generated from a proprietary scoring framework that evaluates dozens of measurable website characteristics associated with AI search readiness. The model considers technical SEO, content quality, structured data, entity signals, AI citation factors, crawlability, and other observable indicators. Each website is evaluated using the same methodology to produce a consistent benchmark that can be compared across industries and over time. The exact scoring formula and signal weighting are proprietary.
Benchmark Categories
Retail & E-commerce
Example:
Vacasa
AI Search Visibility Score: 80
Date Scanned: June 29, 2026
Short notes:
Excellent content organization, strong internal linking, and high AI Citation Readiness.
NFL
AI Search Visibility Score: 60
Date Scanned: June 29, 2026
Strong SEO foundation with opportunities to improve AI Visibility signals.
Verizon
AI Search Visibility Score: 58
Date Scanned: June 29, 2026
Good technical foundation with opportunities to improve AI Search Visibility.
Healthcare
(Coming October 2026)
HVAC and Plumbing
(Coming August 2026)
Understanding the Scores
80–100
Excellent AI Search Visibility
Well-organized content with strong technical and AI visibility signals.
60–79
Good Foundation
Solid technical foundation with opportunities to strengthen AI search visibility.
Below 60
Significant Improvements Recommended
The website may benefit from improvements to content organization, crawlability, structured data, internal linking, and AI readiness.
How Are AI Search Visibility Scores Calculated By Our Scanners
What Is Generative Engine Optimization?
Latest AI Search Visibility Benchmark Observations
Every AI Search Visibility Benchmark Observation published by Electric Blue SEO is based on real-world website testing using our proprietary AI Search Visibility Tool and growing benchmark database. As we analyze websites across multiple industries, we publish practical insights into AI Search Visibility, AI Visibility Scores, Generative Engine Optimization (GEO), AI citation readiness, structured data, content quality, and other factors that influence how websites are understood by AI-powered search systems. Explore our latest benchmark observations to discover emerging trends, research findings, and best practices for improving your website’s AI Search Visibility.
Observation #1: AI Visibility Scores Vary More Than Expected
Our benchmark testing found significant differences in AI Search Visibility Scores among well-known brands, suggesting that company size alone does not determine AI search readiness.
Observation #2: Image-Heavy Homepages Often Score Lower
Across multiple industries, websites relying heavily on images with minimal supporting text tended to receive lower AI Search Visibility Scores than content-rich homepages.
Observation #3: AI Readiness Goes Beyond llms.txt
While llms.txt adoption is increasing, our benchmark data shows that technical SEO, content structure, entity signals, and topical authority remain major factors in overall AI Search Visibility.
Observation #4: One AI Search Pattern Continues To Emerge
One pattern continues to emerge as the Electric Blue SEO AI Search Visibility Benchmark expands across multiple industries.
Visually impressive homepages don’t automatically become AI-friendly homepages.
Several well-known brands with highly polished websites scored surprisingly low in our benchmark.
Observation #5: AI-friendly pages quickly identify who they are
AI-friendly websites make it easy to identify who they are, what they do, and who they serve—within the first few moments of the page.
Important Note
Benchmark scans reflect each website as it existed on the date shown. Websites change over time, and future scans may produce different results.
These scores represent Electric Blue SEO’s AI Search Visibility framework and are intended as comparative benchmarks rather than absolute measurements.
Compare Your Website
Curious how your website compares?
Run your own AI Search Visibility Scan today and receive:
- AI Search Visibility Score
- SEO Foundation Score
- AI Citation Readiness Score
- Benchmark Comparison
- Actionable recommendations
Start Your Free AI Search Visibility Scan
About the Electric Blue AI Visibility Benchmark
The Electric Blue AI Visibility Benchmark is built from real-world website scans performed using Electric Blue SEO’s proprietary AI Visibility scoring framework. Every website is evaluated using the same methodology, allowing meaningful comparisons within each industry and across our growing benchmark database.
Each benchmark represents the current average performance of websites scanned within a specific industry. As additional websites are analyzed, benchmark values may be refined to better reflect industry trends and changes in AI search best practices.
The Electric Blue AI Visibility Score is based on dozens of measurable website characteristics related to AI search readiness, including technical SEO, content quality, structured data, entity signals, topical authority, crawlability, AI citation factors, and other observable website signals. The exact scoring methodology and weighting are proprietary intellectual property of Electric Blue SEO.
Our benchmarks are designed to provide businesses with an independent, data-driven reference point for evaluating their website’s AI search visibility and identifying opportunities for improvement.
Frequently Asked Questions
What is an AI Search Visibility Benchmark?
An AI Search Visibility Benchmark compares websites using the Electric Blue SEO AI Search Visibility framework. Each website is evaluated using the same scoring methodology, making it possible to compare AI Search Visibility Scores across businesses, industries, and over time.
How is the AI Search Visibility Score calculated?
Our AI Search Visibility Score is based on dozens of measurable website characteristics, including technical SEO, structured data, entity signals, content quality, AI citation readiness, crawlability, topical authority, and other observable AI Search Visibility factors. The exact scoring methodology is proprietary.
Why are some well-known websites given low AI Search Visibility Scores?
Brand recognition alone does not determine AI Search Visibility. Many recognizable websites rely on image-heavy homepages, limited supporting content, or weak content organization. Our benchmark measures observable website characteristics rather than brand popularity.
How often are AI Search Visibility Benchmarks updated?
Each industry benchmark is developed using a consistent scoring framework and a representative sample of websites. New benchmark observations and additional website scans are published regularly as our AI Search Visibility research database continues to grow.
Can I compare my website to these AI Search Visibility Benchmarks?
Yes. Use our free AI Search Visibility Tool to receive your AI Search Visibility Score, SEO Foundation Score, AI Citation Readiness score, and personalized recommendations. You can then compare your results to our published industry benchmarks and benchmark observations.
More About Our AI Search Visibility Research and Observations
Explore Electric Blue SEO AI Visibility Scanners
Test how visible your website is for AI search, GEO, SEO foundations, schema, crawlability, citations and industry-specific AI visibility signals.
Powered by Electric Blue SEO
Helping businesses prepare for the future of AI-powered search.